Analytics & reporting
Web analytics you can trust.
I implement and clean up GA4 and Google Tag Manager, set up Consent Mode and conversions, then build reports that refresh themselves and show what actually makes money.
Scope.
- Analytics audit
What is tracked, what is duplicated and what is missing.
- GA4 and GTM implementation
A tidy container, consistent event naming and documentation.
- Consent Mode v2
A consent banner that meets Google’s requirements and privacy law.
- Conversions and e-commerce
Forms, calls, purchases and revenue attributed to traffic sources.
- Automated reporting
Looker Studio dashboards and scheduled reports without manual copy-paste.
FAQ.
Can you take over an existing GA4 and GTM setup?
Yes. I start with an audit of what is tracked, what is duplicated and what is missing, then clean up the container instead of rebuilding everything from scratch.
Will a consent banner reduce my data?
Some users will decline, so raw numbers will be lower. Consent Mode v2 lets Google model missing conversions, and cookie-free analytics can fill in the traffic picture. What matters is knowing exactly what the reports show and why.
Let's talk about your website.
30 minutes, no strings attached. Pick a time for a call or write a few sentences about your site.